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CPCR：China
publication circulation research
TCPCR composed by two independent parts: quantity
research--Retail Monitor and quality research--
Reader Research that both been done in an independent
third perspective.We provide authorized report to
media, advertiser, advertise agent and invest organization.
our service and products are: |
| Quantity Research——Retail
Monitor（RM） |
RM are the research, which survey retail market,
been done in an independent perspective focus to
the periodical publication sale. The contents include:
RM：Retail Monitor
Valid Coverage Rates and Changes
Sale volume, Market Rank and Market Share and Changes
Selectivity of Different Area and Publish Composition
and Chang es
Trends and Changes of Sale
Market Potential and Growing Space
Publish Policy and Effects |
| Details.... |
| Quality
Research——Reader Research（RR） |
The research been done based on the retail monitoring
and the major contents are:
RR：Reader Research
Reader's Attribution
Reader's Evaluation
Customer Loyalty and Media Cross Coverage
Necessary to Advertising Products |
| Details.... |
| Publication
Circulation Integrated Research（PCIR） |
PCIR are the research into the quantity and quality
of periodical publications publishing, that provide
integrated strategy, set up advertisement style
and policy.The major contents are:
PCIR：Publication Circulation Integrated Research
Coverage Rates
Sale volume, Market Rank and Market Share
Selectivity of Different Area and Publish Composition
Trends and Changes of Sale
Market Potential and Growing Space
Publish Policy and Effects
Reader Composition
Evaluation from Readers
Customer Loyalty and Media Cross Coverage
Necessary to Advertising Products |
| Details.... |
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ICP 030041 
